About OPM Pros

A brighter future for your business

Navigating the affiliate marketing space can be an intimidating challenge, even for the most seasoned marketer or entrepreneur. It takes a specific set of skills to make the most of an affiliate program. If done well—and this part is key—it can brighten the future of your business.
That’s where OPM Pros comes in.

The business objective of OPM Pros is to help online retailers capitalize on their affiliate programs. Our team of well-rounded experts focus on clients’ specific needs in order to:

  • Increase their visibility
  • Boost their sales
  • Earn a profitable ROI
  • Grow their brand
  • Acquire new customers
  • Improve their overall business performance

A team of experts

Founded in September 2009 and based out of Montreal, Canada, OPMpros.com has established itself as a reputable leader in the affiliate marketing space. In fact, it earned a spot as a Top 3 Finalist for the Golden Link OPM Agency of the Year Award in its first year and actually won the award in 2011 for its excellence in the affiliate marketing industry. This is largely due to the team of skilled professionals whose collective experience gives the agency a 360° perspective on the inner workings of the affiliate market. The team includes award-winning affiliate managers and affiliate marketers, tech-savvy experts, and experienced designers and copywriters.

Paresh Vadavia - OPM Pros Co-Founder and  Director of Affiliate Marketing

Paresh Vadavia—OPM Pros Co-Founder and Director of Affiliate Marketing—is a key player on the team. The years of experience he has under his belt have proven to be profitable not only for OPM Pros, but also for those who seek their services.

In 2008, a year before founding the agency, Vadavia and OPM Pros’ current Director of Operations Chaunstin Fung took home a LinkShare Golden Link Publisher’s Choice Award for their work managing the affiliate program at Ice.com and Diamond.com, winning against major industry players. The following year, in 2009, they garnered another nomination for the same Publisher’s Choice Award, and stood tall as Top 3 Finalists.


Click on an expert to view their bio.
Paresh Vadavia, Co-Founder & Director of Affiliate Marketing

Paresh Vadavia started off his affiliate marketing career in 2006, as Affiliate Manager for Ice.com and Diamond.com. During this two-year stint, he made a name for himself thanks to his hard work, dedication, and networking skills – ultimately winning LinkShare’s Golden Link Publisher’s Choice Award in 2008, and earning a nomination for the same award the following year.

Today, with an agency to call his own, vast industry recognition, and valuable experience under his belt, Paresh has come a long way since earning his Computer Engineering degree from Concordia University. He now serves on the OPM Agency Advisory Boards of top tier-one affiliate networks such as LinkShare, Commission Junction and Google Affiliate Network. He also hosts hot-ticket networking parties several times a year under the branded name PareshConnect.com.

Fun Fact: Mr. P plays a mean game of Monopoly. In fact, he came in 2nd in Quebec’s 2001 Provincial Monopoly Tournament. His favorite pawn is the top hat.


 
Sonny Lamba, Co-Founder & Senior Affiliate Manager

With a Finance degree from Concordia University’s John Molson School of Business, Sonny Lamba makes good business his business. A seasoned entrepreneur, some of his past ventures include i-Con, a video game accessory company he co-founded in 2006 that achieved enough success as to be bought out by a competitor in 2008. He was one of the driving forces to help build sales to over $10 million.

Sonny’s killer business instincts drove him to dip his toes in the realm of online affiliate marketing. He took his first steps in the industry as a publisher of coupon and deal sites before co-founding OPM Pros. His experience, as both a business leader and affiliate marketer, has taken him to great heights.

Fun Fact: Sonny once appeared in a Bollywood music video, which very nearly launched his acting career. But he happily resisted that glamorous life for OPM Pros.


 
Chaunstin Fung, Director of Operations

With a degree in Economics and Computer Science from Concordia University, and having garnered invaluable online and affiliate marketing experience since entering the field in 2005, Chaunstin Fung is the brains behind OPM Pros’ operations.

Along with Paresh, Chaunstin became known and recognized for his work on the affiliate team at Ice.com and Diamond.com. He played a big part in earning the LinkShare Golden Link Publisher’s Choice Award in 2008, as well as the finalist spot in 2009. These achievements make Chaunstin as an integral member of the OPM Pros team.

Fun Fact: Never once missing the honor roll in high school while thriving as a track and field competitor, Chaunstin is one nerd who could outrun anyone.


Kalpesh Vadavia, Operations Account Manager and Systems Administrator

Not Available.


Kunal Vohra, Senior Affiliate Manager

After majoring in Information Systems Management and earning a Bachelor of Commerce from Concordia University’s John Molson School of Business, Kunal Vohra put his talent to good use and started his own event management company in his hometown of Montreal.

But with the online industry rapidly expanding, Kunal saw the potential in affiliate marketing and made a bold career move. This led him to work for the Share Results affiliate network, and to manage several retail affiliate programs, notably Addition Elle, Penningtons, and MXM—all Reitmans Canada Limited brands, i.e. the largest plus-size women’s apparel merchant in Canada.

Fun Fact: Kunal prides himself on his discerning palate and culinary exploits. He is a sensational cook—if microwavable frozen dinners are your thing.


Eleanor Salinas, Affiliate Marketing Account Manager

Eleanor Salinas received a Marketing degree from Concordia’s John Molson School of Business before working at Citizenship & Immigration Canada (CIC), the International Council of Graphic Design Associations (ICOGRADA), and Askmen.com. Eleanor enjoys online shopping – specifically, other people shopping online at the websites of the affiliate programs she manages.

Fun Fact: Eleanor is left-handed. Weird, right?


Jatin Kadiwala, Operations Account Manager and Design

University of Ottawa graduate Jatin has a knack for creative design work and mobile technology. Having toiled admirably in the Customer Support and Operations department of one of Canada’s leading mobile companies, he brings a versatile skillset to the OPM Pros Operations team.

Fun Fact: Jatin possesses the remarkable ability to eat a large pizza entirely on his own, without looking like someone who can.


Mohit Arora, Operations Account Manager and Copywriter

While working towards a Bachelor of Commerce degree in Marketing from McGill University’s Desautels Faculty of Management, Mohit Arora served as editor and feature columnist at the school’s official student newspaper, the McGill Tribune. With several years of freelance content creation and management experience, Mohit brings to the team the ability to integrate advertising campaigns, communications, and sales objectives. Mohit is a true believer in the clever turn of phrase and its effectiveness as a powerful call to action.

Fun Fact: A former national champion baseball player, Mohit has unfortunately found little use for defensive range and a strong, accurate arm in the field of affiliate marketing.


Roger Afara, Operations Account Manager and Marketing Coordinator

Concordia University graduate Roger Afara brings to the OPM Pros team several years of experience in IT Sales and Customer Relationship Management, as well as exposure to all aspects of affiliate marketing. Roger’s versatility is in step with the entire OPM Pros team’s ability to wear different hats and adapt as necessary to meet the demands of the programs it manages.

Fun Fact: In his spare time, Roger enjoys writing poetry, cooking gourmet cuisine, and soccer. His favourite team is Manchester United, aka The Red Devils.


Bobbie Bryson, Senior Affiliate Manager

Bobbie Bryson her B.S. degree from Syracuse University to good use in the Public Relations Department at the direct mail merchant Lillian Vernon before she was tapped to join the newly formed Internet group in 1999. After managing their website content, customer emails and customer service aspects of the company's online initiative she launched their affiliate program in early 2002. The rest is history as it grew to become one of the most successful marketing channels in their online strategy.

Bobbie's next challenge was the role of Affiliate Marketing Manager at the UK company, Figleaves.com. Figleaves was already successful overseas, and they were looking for Bobbie to help them build the brand, acquire new customers and broaden their buying demographic in the U.S. market. She took an unknown program, with less than 10 active affiliates in 2004, into their most successful marketing channel in the U.S.. In late 1995 she migrated the program to LinkShare and garnered the International Merchant of the Year Golden Links Award in 2006.

Her desire for sunny shores meant relocation to South Carolina and the opening of her own, successful outsourced program management venture. She's brought the same energy, keen understanding of affiliate marketing, and strong contacts with top performing publisher partners to the role of Senior Affiliate Manager at OPMpros.com.

Fun Fact: Bobbie is an avid antiques collector, and owns more than 200 juice reamer squeezers.


Nita Patel, Senior Affiliate Manager

Nita earned her Bachelor of Commerce degree from Concordia University, with a Marketing Major and Minor in International Business. She has worked in the affiliate space since 2005, when she joined the team at Ice.com, ultimately finding her way to OPM Pros.

Fun Fact: Nita has a passion for photography and a knack for successfully working with the most difficult of subjects – babies.


Michael Rubano, Affiliate Marketing Coordinator

More info coming soon...

Fun Fact: More info coming soon...


Cosmin Jelea, Affiliate Marketing Coordinator

More info coming soon...

Fun Fact: More info coming soon...



We find ourselves continuously hiring additional, outstanding talent to help support the ongoing acquisition of important new clients.

Affiliate marketing is all about partnerships: how well you do depends largely on whom you know. With OPM Pros, you get VIP access into the affiliate marketing space without having to network your way to the top.

OPM Pros are active participants on the LinkShare OPM Advisory Board, they continually develop strategic partnerships with advertisers and affiliates, they attend major ecommerce and affiliate conferences to seek new opportunities and maintain relationships, they are connected to well respected affiliate managers and members of major affiliate networks, and they organize networking events that allow advertisers and affiliates to exchange in a congenial environment.

OPM Pros have extensive experience managing an array of affiliate programs in many different verticals, and the relationships they have built are a key to their—and their clients’—success.

Awards and Nominations

2011 LinkShare Golden Link Award Winner - OPM / Agency of the Year


LinkShare Golden Award Banner LinkShare Golden Award Banner

In 2008 and 2009, Paresh Vadavia and his team won LinkShare’s Golden Link Publisher’s Choice Awards. They took 1st place and ranked as Top 3 Finalists respectively, winning against a sea of very worthy competitors.

Team highlights

LinkShare Golden Award LinkShare Golden Award
Sonny Lamba, Chaunstin Fung and Paresh Vadavia at LinkShare Symposium West in SF, 2009 Paresh and team win LinkShare Golden Link Publisher's Choice Award in NYC, 2008
LinkShare Golden Award LinkShare Golden Award
Guest on panel at Commisson Junction's CJU, 2008 Guest Award Presenter at LinkShare Symposium in NYC, 2009